• By NetBe
  • Posted June 11, 2018

How to Grow Your Business During Hari Raya or any festivities

Here are 4 tips to get more business in Hari Raya :

1. Make a firm decision not to participate in a slowdown. Don't allow your team to buy into this thinking because I assure you that they will make a Hari Raya slowdown one of the first excuses if there are any issues with their job performance. Hold a daily meeting to discuss what you are going to do to prosper not contract this Hari Raya.

2. Work your power base. Get out in front of the Hari Raya slowdown and let your best customers know you'll be available all the time during Hari Raya. Target anyone who has bought from you in the last 90 days through direct mail, phone calls, emails or social media.

3. Offer a value-added proposition to avoid discounting prices. You will probably need to make even more profit from each sale to compensate for decreased Hari Raya volume. So, figure out creative ways to value add the services to provide something extra, such as a special training to boost up their business.

4. Service is senior to selling and needs to be top of mind. Service should be a year-round commitment, of course, but it is even more important during the Hari Raya slowdown when your competitors go into that 'living is easy' mode and take their eye off the ball.

Show that you are motivated to make things happen quickly and empower yout team to accommodate special requests.

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