- By CEO Razrul
- Posted July 04, 2018
I hate sales
I am a salesman because I had to be, not because I wanted to be. Truth be
told I HATED sales when I got into it.
I hear people say, “you are a natural salesman.”
I hated sales the first year I was in it. I am the most unnatural
salesperson you would ever meet. At the age of 21 on my first sales
business (local MLM company) in a health and wellness company said,
“business partner” and I hated it.
I hated talking to strangers, “is there something I can help you with?” I
was awkward, often tongue-tied, scared to approach people, hated rejection
and my results relied purely on luck.
A guy named Osman told me one day, “You hate sales because you don't know
anything about it. Listen to this tape.”
He gave me a cassette by an old sales trainer from Sabah who talked about
sales like it was a formula for selling step by step from the moment you
met the customer to the close. It was amazing.
Within 30 days my production had doubled and, interestingly enough, what I
had been hating, I now started to enjoy.
Within nine months I was in the top 1 percent in my company and had fallen
in love. Within five years I started a business where I would teach
salespeople and sales organizations a new way to sell.
My point today is you don't need to like sales - you need to understand
your entire future depends on it and quit fighting it.
Very few people inherently like sales. Everyone I know who loves sales
love it because they are successful at it.